When my daughter was young, I didn’t appreciate the seemingly endless why questions she asked. But today I appreciate the why. It is integral to making an inspiring case for a cause.
Yesterday I watched Simon Sinek’s TED Talk on How great leaders inspire action. The talk is 18 minutes long and well worth the investment of time. I encourage you to watch it. If you are in a rush, fast forward to the 15 minute mark; that’s where he brings in a nonprofit example.