Tag Archives: vision

How to write an inspiring case for a less-than inspiring vision.

Case for SupportThe other day, I read an interesting piece on the Donor Dreams Blog titled, Don’t set the  bar too high for your next fundraising appeal. This post resonated with me, as I am working on a project that involves defining and articulating a vision for a client organization. We are walking a fine line between creating a vision that has donor appeal while at the same time is reachable and do-able for the organization. Continue reading

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The best advice I ever received

I follow Erik Anderson’s  Donor Dreams Blog. This week he posted a piece with the same headline as the one you see above. He explained that a colleague of his writes regularly under this headline. He must have received lots of good advice. I like the idea of sharing good advice. So here I am with the first of what may be many posts under the headline: The best advice I ever received. Funny coming from one who polices the use of superlatives.case for support

The best advice I ever received (part I) is this: Present a vision the donor can be excited about.

I was working on a planning study, interviewing a financially-successful young to middle-age man. I asked him about my client’s vision and if he found it compelling. As it turned out, the vision did not resonate with him, but what he said next resonated with me. Continue reading

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